New Cadillac V-Series Offers Less Power for Greater Appeal

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The first V-Series vehicles were introduced to the Cadillac lineup back in 2004. They were intended to be the performance vehicles of the brand with a hefty dose of power and they delivered. The new CT4-V and CT5-V, which were just introduced, dial back the power in a big way.

It’s a bit confusing for anyone who associates the V-Series with performance. An automaker doesn’t normally go backward on that front, but that’s what Cadillac is doing with these two vehicles.

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Both the CT4-V and CT5-V are all new badges that are part of the V-Series lineup. They’re sedans in a world where sedans aren’t hot choices and where more power isn’t the guiding principle of the day.

“The new lineup expands the V-Series ethos, drawing more customers into the Cadillac Performance family, and the newest Vs are focused on elevated athleticism and luxurious refinement for customers wanting a dynamic daily drive,” said Mark Reuss, GM president. “And this is only the beginning of the V family. Cadillac’s passion for performance shines on a racetrack. Stay tuned.”

The challenge with any performance car is to make it driveable when it’s not on the track. High horsepower cars are undeniably fun, but all that power combined with the stiffness needed to make a true performance car don’t translate to the morning commute. The CT4-V and CT5-V address that issue with reduced power and features designed to provide a smooth and comfortable ride.

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The CT4-V is powered by a 2.7-liter turbocharged 4-cylinder with 320 horsepower while the CT5-V gets a 3.0-liter V6 twin turbocharged V6 with 355 horsepower. Both are paired to a 10-speed automatic with a choice of rear-wheel or all-wheel drive. They’re powerful, but those are tamer numbers than prior V-Series offerings.

The goal of achieving a smooth ride is reached with features including Magnetic Ride Control 4.0, which is specially tuned for V-Series models. It improves the ride without sacrificing performance and has selectable drive modes. There’s also available Super Cruise hands-free driver assistance, which makes longer rides more relaxing.

Cadillac expects this new, more refined approach to the V-Series to attract customers who may have felt like the exisitng V-Series was a bit too much to handle. That strategy may work, but it may also alienate some of the people who were drawn to the V-Series for its performance chops.

Expect to see these two all-new models on sale early next year.


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