“Compliments Of Your Volkswagen Dealer”: A Book of Cartoons and Essays From 1967

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Back in the 1960s, car companies had money to burn. Volkswagen, which had been selling Beetles in the United States even before Volkswagen of America was founded in 1955, had nearly 1,000 dealers across the country, and commissioned a book of humorous cartoons and essays that followed its successful “Think Small” advertising campaign.