In Latin, it’s called post hoc ergo propter hoc: a faulty assumption that because there is a correlation between two variables that one caused the other. Is our Lexus owner’s problem caused by swapping the battery, or are the two items completely unrelated?
How does a 12-year-old company with exactly two profitable quarters in its history get to be worth more than General Motors?
The North American International Auto Show (NAIAS) in Detroit, Michigan begins January 8th and will run through the 22nd. We will have more news from the show once it is underway, but here are some notable vehicle launches to watch for.
Automobile manufacturers pull out all the stops a couple times per year to make the most of their sales potential. One of the most apparent marketing initiatives always comes during the Christmas holiday season. Lexus’ tag line is the “Lexus December to Remember” Sales Event. Chrysler’s is called the “Big Finish 2014.” A new study […]
There are 52 all-new cars ready to hit the streets for the 2017 model year, and almost without exception, they carry name badges cooked up by some high-priced “Brand Identity” firm. We’ve come up with better names using nothing but the list of brand new words entered into the Oxford English Dictionary in 2016.
One of the nation’s leading automakers has been bitten by the recall bug. Toyota and the National Highway Traffic Safety Administration (NHTSA) have announced a recall campaign that includes nearly a half-million vehicles. You can count on BestRide.com for the latest major (over 100,000 units) safety recalls, automotive news and views, and millions of listings […]
The secret to autonomous cars succeeding isn’t going to be their technical capabilities of hands-free driving. What’s going to make them desirable is their ability to entertain their owners.
The Lexus RX 350 combines style and luxury with the utility of an SUV. It also has some performance chops making it an SUV you’ll want to drive.
Car Talk and BestRide joined forces to ask pet owners what they drive to determine whether pets have any influence in their choice of automobile. The results, analyzed by Harvard mathematicians Dan Fortunato and Jordan Hoffman, say absolutely.