Just about a month ago, BestRide was on the Bradley Jay Experience on WBZ-AM1030 when a caller asked about his windows that randomly rolled down by themselves, leaving his interior soaked in the pouring rain. We couldn’t figure out why, but now we know the answer.
Ever think about who has to make those giant bows you see in commercials and in new car showrooms? They’re the specialty of a company in California. They supply the trademark bows you see in Lexus commercials, but they’ve produced the festive knots for a dozen other manufacturers, too.
For the automotive industry, 2018 is what Major League Baseball would call a “rebuilding year.” Most of the major introductions this year are evolutions to current nameplates. There are only 11 brand new cars with new names this year, and almost all of those names leave a bit to be desired.
Lexus is known as a luxury brand, but it also builds performance cars. That’s not what most people think of when they see one, but it’s there. Sometimes it’s hidden beneath that huge grille and a gorgeous leather interior, but it’s in there. The Lexus IS 300 F Sport is a great example of how […]
Car owners are mystified by Xenon headlamps, but anyone with rudimentary skills and a few tools can replace them for around $25 each.
In Latin, it’s called post hoc ergo propter hoc: a faulty assumption that because there is a correlation between two variables that one caused the other. Is our Lexus owner’s problem caused by swapping the battery, or are the two items completely unrelated?
How does a 12-year-old company with exactly two profitable quarters in its history get to be worth more than General Motors?
The North American International Auto Show (NAIAS) in Detroit, Michigan begins January 8th and will run through the 22nd. We will have more news from the show once it is underway, but here are some notable vehicle launches to watch for.
Automobile manufacturers pull out all the stops a couple times per year to make the most of their sales potential. One of the most apparent marketing initiatives always comes during the Christmas holiday season. Lexus’ tag line is the “Lexus December to Remember” Sales Event. Chrysler’s is called the “Big Finish 2014.” A new study […]