Like the resistance that Tesla is running into with state regulations, livery Uber is facing stiff resistance from entrenched entities in municipalities all over the United States. In a bid to win the war of public opinion, Uber has hired Barack Obama’s former campaign manager to run its policy and strategy operations.
According to the New York Times, “Mr. Plouffe, who ran President Obama’s 2008 campaign, said he planned to run Uber’s communication efforts much like a political race, pushing to woo consumers and regulators alike in the company’s fast-paced expansion across the world.”
Uber operates in 170 cities around the world, allowing consumers to hail rides via a smartphone app, bypassing taxi and traditional livery operators. It has faced stiff challenges from state regulators in the United States and abroad. New York City questioned the service’s legality in 2012, and this past June, taxi drivers in Europe staged mass protests, tying up traffic in the process.