Flying Doctors Deployed for Bugatti Recalls

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Vehicle recalls are handled pretty much the same way by every automaker. They send emails and postcards to let you know about the problem and then you have to schedule a time for the repair. Bugatti, being a rather exclusive brand, handles things differently with more personalized service thanks to their Flying Doctors.

Late last month, Bugatti announced they were recalling 47 Chirons because of a problem with the welds on the set recliner brackets. It may be one of the world’s most exclusive cars, but that doesn’t make it immune to the occasional problem.

How exclusive? Chiron production was limited to only 500 units and buying one will set you back $2.99 million dollars. That paltry sum gets you behind the wheel of an 8-liter, 16-cylinder engine with 1,500 horsepower that will do 0-60 mph in 2.5 seconds.

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Bugatti decided its owners needed a bit more than an email and a postcard in the mail. That’s where its Flying Doctors come into play. Owners of the 47 Chirons recalled will get the usual letter the law requires, an email, and a phone call.

The call will come from a Flying Doctor. This is a fancy name for a technician who will manage the recall process to make it as painless as possible for owners of affected vehicles. This is, after all, a car that fetches several million dollars so a little extra effort on the part of Bugatti seems appropriate.

These Flying Doctors will coordinate inspection and possible repair, which won’t require owners to do a thing to inconvenience themselves other than give up their precious cars for awhile. A Bugatti Chiron isn’t exactly a daily driver, so they’ll just have to make due with one of their other cars in the meantime.

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Each affected Chiron will be retrieved from the owner and transported in an enclosed truck to one of 12 Bugatti dealers in the U.S for inspection. Of the 47 cars under recall, only 12 of them are in North America.

Although they’re recalling 47 cars, Bugatti figures only one percent of its Chirons will need repair. If you crunch the numbers, it works out to less than one half of one car that will turn out to be improperly welded. Looks like Bugatti is nothing if not thorough in ensuring its cars are all safe to drive.

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Nicole Wakelin

Nicole Wakelin