Those who like to purchase products made in America have a new luxurious option coming from Mercedes-Benz. Although it’s not an American company, the brand’s expansion in North America now includes plans to build an exclusive halo car at its plant in Alabama.
Maybach is a sub-brand of Mercedes-Benz and it’s a badge reserved only for its finest vehicles. That’s saying something when you’re talking about a brand that’s already pretty exclusive in the first place.
This new SUV will have a price somewhere around $200,000 so you won’t likely see it in vast numbers out on the road. It’ll compete against vehicles like the Bentley Bentayga and Rolls-Royce Cullinan in the hopes of being parked in the garages of the very well-heeled.
The Mercedes-Maybach SUV will be the most expensive vehicle made in the United States, beating out the Acura NSX with its price of roughly $160,000. No one has yet seen this new SUV, but it is expected to debut sometime later this year.
It’s set to be built on the same platform as the GLS-Class that’s also set for an unveiling in 2019. The Mercedes-Mayback SUV and GLS-Class will both come from the same plant in Alabama, but there are plans for even more vehicles to be produced down south.
Mercedes-Benz is investing $1 billion in the plant to add in electric vehicles. It’s a serious amount of cash and solidifies the brand’s commitment to continuing production in Alabama.
It’s a good time to be making large SUVs as the public increasingly opts to say goodbye to traditional sedans. You can see it in sales and in the introduction of a constant stream of new crossovers and SUVs.
These are the kinds of cars the average person buys, but the same trend holds for elite luxury vehicles. Luxury SUVs are a trend and adding one to the Mercedes fleet makes sense.
Expensive luxury sedans are no longer seen as the “it” car. Instead, they’re becoming almost old-fashioned, where SUVs are seen as something new and modern.
So far, the closest we’ve seen to what this car might look like is the Vision Mercedes-Maybach Ultimate Luxury concept. It was, as a concept, completely over the top with a luxurious interior that featured plenty of leather, wood trims, and LED lighting.
You can expect the same luxury from the production version of this new SUV, but will have to wait a bit longer before you can catch a glimpse.