Cadillac is Moving Back To Michigan

Upstart heads off for life in the big city; comes home to live in Dad’s basement. That’s the Cadillac story in September of 2018, after the announcement that the 116-year-old American luxury brand was decamping from its swank SoHo apartment to a room over the garage. The expected location for Cadillac’s new home is a […]

Cadillac Offers Buyouts to 400 US Dealers

Cadillac is changing things up on the dealer side of their business and it might mean the end of 400 US dealerships. Its new dealer incentive plan is called Project Pinnacle, and it stands to be a challenge to smaller dealerships. Cadillac understands this, so they’re offering those dealerships a buyout if they want to […]